Starbucks’ dragon fruit trees, also known as passion fruit trees and jelly fruits, are becoming increasingly popular in the United States.
The company announced on Tuesday that it has begun planting its passion fruit tree in the Columbia River Gorge.
The trees will provide fruit and flowers for a Starbucks holiday party at the Columbia.
“We are thrilled to be able to plant our passion fruit and provide a beautiful backdrop to the holiday celebration,” Starbucks said in a statement.
“Starbucks is committed to supporting our local businesses and our community, and we are thrilled that our Columbia partners will help support our commitment to diversity.”
According to the company, the trees are a unique opportunity to bring together a diverse group of customers to experience our passion fruits.
The first passion fruit is a small, medium-sized tree that grows up to 2 feet (610 centimeters) tall and has green fruit that tastes similar to strawberry, with notes of lemon, orange and strawberry.
Starbucks has already planted a passion fruit on the Oregon coast and is now planting its first in the Pacific Northwest.